Failed transactions: reasons and escape routes
“Transaction failed” — 2 words, 17 letters, and so much pain. Unfortunately, online transactions fail sometimes, and it’s no good for both payers and payees. It may result in low conversion rates, spoilt customers’ shopping experience, and profit decrease. Keep calm, we’ve …
3 pitfalls to avoid when choosing payment methods for business
Let’s say the moment when it’s time to choose payment methods for your online store or service has come. To say this choice is vital would be an understatement. The versatility and convenience of payment methods influence your customers’ experience. If they feel …
Five steps checklist for the higher conversion rate at checkout
Imagine you’ve rigorously tweaked your website, bringing the user experience and design close to perfection. You’ve even analysed the target audience carefully and slogged through marketing peculiarities to attract more visitors to your majestic website and nudge them towards initiating a purchase. …
Payment facilitator VS. aggregator: a cheat sheet of differences, similarities, and benefits
There are lots of cogs and gears in the payments cycle and just as many terms used to describe them. When you are still dark on some points about payments, you might often stumble upon the variety of concepts and ideas. One common …
Alternative Payment Methods: a must or an advantage?
Modern technologies are steadily driving the world economy towards the cashless model. Сashless payments are becoming a must for market competitiveness. Otherwise, online merchants can lose most of their customers. Although debit and credit cards still stand at the head of popular tools …
